If you really think strategy is not applicable to your business, then you are better off reading “The Art of War“ (Sun Tzu’s focus on a “war” based primarily on the use of “spies“, which is fine, if that‘s your business) or perhaps even “The Book of Changes” (Fu Hsi), which would calm you and perhaps suit you best. Then you can come back here later and be a little better prepared.
Note: When stratifying your assets, at least one--the closest “in peril” strata to your personal “heart”--will immediately begin to scream at you. As one is taught in the implementation of batsai, “Don‘t move, yet. Fear is just a liquid flowing through you--if you let it flow, fear will go.” And you can begin to move as the fear actually flows through and away from you. As always, and oft stated, “Don’t forget about breathing….”
Lack of planning for contingencies that are very possible, even if they are somewhat doubtful, may be the most serious problem mankind faces. Without planning, when these contingencies occur, the resultant reaction, over time, creates a situation where the seemingly appropriate response must be to panic. Many decisions are frequently made without sufficient information, and one of the most common decisions is to eliminate possible contingencies because they seem “unlikely”, especially if they are considered “too horrible to think about right now”. So provision is not made. And when the contingency strikes, there is no series of action or plan to implement.
The tendency to at least collect information regarding the contingency (part of the planning process, after all), means that the only possible response to the lack of a series of options is to immediately feel overwhelmed--which causes panic to set. After a few such contingencies, unlikely as they have seemed, have struck, perhaps with other consequences that were also very much unforeseen, panic can become set as a de rigeur response to any unexpected turn of events. Therefore, constant collection of information, and consideration of consequences, on even doubtful contingencies is one of a group of several prime necessities.
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